If you aren't using the Stories and Highlights on Instagram yet, you need to start! It is a great way to get on prospective clients' feeds and show a bit of your brand's personality, a peak behind the scenes! Stories last for 24 hours but can be saved in the Highlights section under your bio. Here are some good reasons to use Instagram Stories for your business:
Your Stories are "discoverable" which means that even people not following you can find your Stories!
You can tag accounts and send them the Story directly. This is a fun way to support other businesses in your community!
You can showcase services and products to help them stand out.
Stories are a fun way to goose engagement with the Polls and Questions features
It is a great way to show your personality, your passion for what you do and this will add to your following.
Write to us with any questions you have about Instagram Stories. We can't wait to see what you create! Make sure to follow us on Instagram @redrootmarketing where we share lots of social media marketing tips and we will be sure to follow you back!